Ron Burgundy Says Get the Heck in to a Dodge

Here at Petersen Chrysler Dodge Jeep, we're always touting the merits of the new vehicles here in our showroom. They've gotten ringing endorsements from many professional automotive publications, but perhaps the best one comes from someone who came from a time, a time before cable, when the local anchorman reigned supreme. His name, is Ron Burgundy.

To help promote the Dodge Durango, Will Farrell stayed in character for over 70 ads, which prompted a spike in the SUVs sales, and new ads continue to be released each week, it seems.

The one we've highlighted in the video happens to discuss the entire new Dodge lineup here in Waupaca, WI, by simply telling us that old saying "time to get out of dodge" should be changed to "get the heck IN to one." Of course, it's pretty persuasive.  After all, Burgundy's voice can make wolverines purr, so you're going to believe anything he says.

If Ron Burgundy isn't enough to convince you, then we say stop on by our showroom during regular business hours where we'd be happy to highlight models like the Durango, or Dart, or any Dodge that grabs your attention. Our team can answer any questions you might have, and set up a test drive at your convenience.

Categories: News
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